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"Fancy a drink?"
1. Sloshed and Senseless
If anyone had told me two weeks ago that I'd soon be sympathizing with a member of SMAP - the terminally uncool darlings of Japan's mediocre light-entertainment scene - I'd have told them they could kiss my shiri.
But I must admit to feeling a twinge of commiseration for SMAP's Tsuyoshi Kusanagi. Following his recent display of drunken nudity in a Tokyo park he's been the victim of a predictable frenzy of media condemnation.
Come on, guys. Give the boy a break.
I mean, who hasn't at some time come staggering out of their luxury apartment at 3AM, sloshed and senseless, flashing their willy to all and sundry?
I know I have.
At any rate, this whole affair might encourage Japanese fans to question the darker side of their country's pop industry.
For Kusanagi's self-destructive binge can best be interpreted as a reaction against the creepy manipulation of showbiz bully Johnny Kitagawa and his insidious management empire Johnny's Jimusho.
Kitagawa has been churning out sub-par plastic pop since the sixties. And though females are the target audience for his stable of emasculated girlie-boys, Johnny has long boasted he prefers to work with lithesome lads because they are "easier to handle," if you know what I mean.
SMAP are the stars in Johnny's crown. The fact that they are as vocally gifted as five salary men in a karaoke box hasn't prevented them from achieving a depressing level of media saturation in their home country.
Their fame reflects the low expectations of the Japanese public as well as the fact that 'talento' and commodification go hand in hand in the land of the falling yen.
2. Purty Vacant
If there's one thing SMAP aren't about, it's music.
The band will whore themselves - at Johnny's insistence, I'm sure - for any company that will throw money at them.
Samsung, Toyota, Nintendo, Nike, Pocari Sweat, Sky Perfect TV, Canon, ECC, Proctor and Gamble, BOSS Coffee and Nudy cosmetics are just some of the advertisers who have forked out for their purty (vacant) visages.
The group have even released a soft drink called Drink! SMAP!, simultaneously installing themselves in the dual role of product and pusher as they creepily urge fans to swallow their celebrity juice.
If there's an upside to this corporate scam it may be that Kusanagi has unwittingly brought to light certain hypocritical attitudes in Japanese society.
During his arrest the star demanded, "What's wrong with being naked?"
And he might well ask, in this sex-obsessed country where pictures of nude girls are plastered over phone boxes and stuffed into the mailboxes of a million apartments.
Where nerdy TV hosts giggle cluelessly as they poke the breasts of pneumatic babelicious airheads.
Where grown men openly read comics celebrating rape fantasies and frequent porn sites promoting male sexual domination.
And Kusanagi is in good company if he enjoys getting juiced on a Saturday night. Over-indulgence in alcohol is not only acceptable, but practically a requirement in Japan. There's even a term for bosses who force their subordinates to get drunk: Alcoru-hara (alcohol harassment.)
3. Takes one to know one
Verily Kusanagi hath offended his country's vast political and marketing machine. Japan's institutions have come down hard on the poor guy in a torrent of fake outrage.
Displaying the tact and sensitivity we've come to expect from Japanese politicians, the internal affairs minister Kunio Hatoyama labelled Kusanagi "a bastard."
Well, it takes one to know one, I guess.
Because that's the same Hatoyama who suggested that execution of death row inmates didn't require him to sign the final execution order, a procedure demanded by Japanese law. Amnesty International Japan condemned his disregard for human rights.
And it's the same Hatoyama who signed into law the recent measure requiring all foreign visitors to be fingerprinted and photographed upon entry to Japan - as an anti-terrorism measure, dontcha know.
Never mind that the only terror acts visited upon Japan's citizens have been perpetrated by Japanese themselves.
Oh, and Hatoyama reportedly owns a chunk of shares in the company which is overseeing the government's campaign to promote Japan's switch from analogue to digital television broadcasting by 2011.
The same campaign whose public face was - until very recently - SMAP's Tsuyoshi Kusanagi.